Pure Content

Look at more stuff. Think about it harder.

the task

"Thus, the task is not so much to see what no one yet has seen, but to think what nobody yet has thought about that which everybody sees."
— Schopenhauer


training, in two thousand words (more or less)

Here are a few photos from our most recent Creativity Training session.

Sorry they're so dark. That's Courtney and me, leading the session. If you're interested in future training sessions, get in touch ... charlie@lookatmorestuff.com.


From one of our clients, via Jennifer, in the New York office.

Simon & Garfunkel - Red Rubber Ball
From the album "Old Friends"

I should have known you'd bid me farewell.
There's a lesson to be learned from this
and I learned it very well

Now I know you're not
the only starfish in the sea.
If I never hear your name again
it's all the same to me.

And I think it's gonna be all right.
Yeah, the worst is over,
Now the morning sun is shining like a Red Rubber Ball.

You never cared for secrets I'd confide.
For you I'm just an ornament,
Something for your pride.

Always running, never caring,
That's the life you live.
Stolen minutes of your time
were all you had to give.

And I think it's gonna be all right.
Yeah, the worst is over,
Now the morning sun is shining like a Red Rubber Ball.

The story's in the past with nothing to recall.
I've got my life to live and I
don't need you at all.
The roller coaster ride we took is
nearly at an end.
I bought my ticket with my tears,
that's all I'm gonna spend.

And I think it's gonna be all right.
Yeah, the worst is over,
Now the morning sun is shining like a Red Rubber Ball.



Grace Esteban, please report to the principal's office. Grace Esteban. Thank you.


Creativity Quote of the day

"The greatest invention of the nineteenth century was the invention of the method of invention."

Alfred North Whitehead

Nathan Skreslet aka The Quotemeister
The Quotemeister is going on vacation so
there will be no more quotes for a little while.


creativty (and / or / vs. / ?) innovation

Ideaflow has a neat dialogue about the differences between creativity and innovation. My personal definition for innovation has been "sustained creativity." And creativity, of course, is "Look at more stuff. Think about it harder."

Joyce and Renee go back and forth, with some interesting outcomes. Take, for example, this: "One person likened "innovation vs creativity" to "marketing vs sales." She said, a lot of people thinking marketing and sales are the same thing, and they’re not. Sales is marketing, but marketing encompasses and surpasses sales. Creativity is innovation, but innovation encompasses and surpasses creativity." Not a bad definition, in my mind.

But here's another element of their conversation, and I think it's a little off: "Consider creativity as an individual enterprise and innovation as a group enterprise." I think that's mistaken. Groups can create. In fact, one of the things we talk about most is the myth of the Lone Ranger, where nobody creates in a vacuum. Regardless, their thoughts are engaging. If you haven't been to IdeaFlow in a while, now's a good time to check it out.


"Busting the Box" on Architecture. Time magazine recently published an article on an architect with virgin status in the U.S. Until recently, Zaha Hadid had never done a project in the U.S., according to Time. Now she has the Center for Contemporary Art in Cincinnati as her first project in the U.S. to add to her resume. "The world thre it's hat in the air for Frank Gehry's Guggenheim Museum in Bilboa, Spain, it said yes to Daniel Libeskind's angular plans for the World Trade Center site, so it is good and ready for her."

Also check out the wild Bergisel Ski Jump.

- Dan Myers


If you check out the offline version of the newest Wired magazine, you'll see a letter to the editor penned by yours truly. As Geof would say, this just ratchets me up on the Geek Scale, seeing as my name is now in Wired magazine, in direct relation to the Matrix: Reloaded movie.


Creativity Quote of the Day

"The ability to create and to connect, sometimes in an odd and yet striking fashion, lies at the heart of any creative use of the mind."

George J. Seidel

Nathan Skreslet aka The Quotemeister
Who just got back from the dentist. So fresh and so clean. Oh yeah!


Sending out a Happy Birthday to one Mister M.C. Escher.
"Happy Birthday to you, Mr. President" ~ Marilyn Monroe
www.google.com with the transformation of their logo for the day.

- Dan Myers


Creativity with a cause...check it out here.

Summer Extern


Creativity Quote of the Day

"To see what is in front of one's nose requires a constant struggle."

George Orwell

Nathan Skreslet aka The Quotemeister

who / what / why

At Play we create brands, strategies, new products, and better cultures for Fortune 100 companies. Our formula for creativity: "Look at more stuff. Think about it harder." Pure Content is one place where we do that, daily.

the cool kids' table

Ben Domenech
(politics, football, and a boatload of know-how)

Creative Generalist
(if Pure Content had a doppelganger ...)

Heath Row
(punk + business
+ creativity = Heath)


go go gadget google:

stuck in an airport

A Pattern Language

Creative Company
Orbiting the Giant Hairball
The Ultimate Book of Business Creativity

The Little Prince

Wittgenstein's Poker

The Dancing Wu Li Masters

The Tipping Point

new to you

04/27/2003 - 05/03/2003 04/20/2003 - 04/26/2003 04/13/2003 - 04/19/2003 04/06/2003 - 04/12/2003 03/30/2003 - 04/05/2003 03/23/2003 - 03/29/2003 03/16/2003 - 03/22/2003 03/09/2003 - 03/15/2003 03/02/2003 - 03/08/2003 02/23/2003 - 03/01/2003 02/16/2003 - 02/22/2003 02/09/2003 - 02/15/2003 02/02/2003 - 02/08/2003 01/26/2003 - 02/01/2003 01/19/2003 - 01/25/2003 01/12/2003 - 01/18/2003 01/05/2003 - 01/11/2003 12/29/2002 - 01/04/2003 12/22/2002 - 12/28/2002 12/15/2002 - 12/21/2002 12/08/2002 - 12/14/2002 12/01/2002 - 12/07/2002 11/24/2002 - 11/30/2002 11/17/2002 - 11/23/2002 11/10/2002 - 11/16/2002 11/03/2002 - 11/09/2002 10/27/2002 - 11/02/2002 10/20/2002 - 10/26/2002 10/13/2002 - 10/19/2002 10/06/2002 - 10/12/2002 09/29/2002 - 10/05/2002 09/22/2002 - 09/28/2002 09/15/2002 - 09/21/2002 09/08/2002 - 09/14/2002 09/01/2002 - 09/07/2002 08/25/2002 - 08/31/2002 08/18/2002 - 08/24/2002 08/11/2002 - 08/17/2002 08/04/2002 - 08/10/2002 07/28/2002 - 08/03/2002 07/21/2002 - 07/27/2002 07/14/2002 - 07/20/2002 07/07/2002 - 07/13/2002 06/30/2002 - 07/06/2002 06/23/2002 - 06/29/2002 06/16/2002 - 06/22/2002 06/09/2002 - 06/15/2002 06/02/2002 - 06/08/2002 05/26/2002 - 06/01/2002 05/19/2002 - 05/25/2002 05/12/2002 - 05/18/2002 05/05/2002 - 05/11/2002 04/28/2002 - 05/04/2002 04/21/2002 - 04/27/2002 04/14/2002 - 04/20/2002 04/07/2002 - 04/13/2002 03/31/2002 - 04/06/2002 03/24/2002 - 03/30/2002 03/17/2002 - 03/23/2002 03/10/2002 - 03/16/2002 03/03/2002 - 03/09/2002 02/24/2002 - 03/02/2002 02/17/2002 - 02/23/2002 current

see our neighbors
Comments by: YACCS