Pure Content

Look at more stuff. Think about it harder.
12.27.2002
 fruit

A questionable urban legend, but a good story anyhow...

Frank Patrick has a fun piece on consistency and management on today's entry to his Focused Performance web log (which i found in Pure Content's "Check In" section, over on the right side of this page. Unfortunately he kicks it off by quoting a hoary old urban legend of questionable origin. But I guess the ends justify the means. Legends do serve a purpose, I suppose. Anyhow, the bit about the batons -- if true -- is priceless.

who / what / why

At Play we create brands, strategies, new products, and better cultures for Fortune 100 companies. Our formula for creativity: "Look at more stuff. Think about it harder." Pure Content is one place where we do that, daily.

the cool kids' table

Ben Domenech
(politics, football, and a boatload of know-how)

Creative Generalist
(if Pure Content had a doppelganger ...)

Heath Row
(punk + business
+ creativity = Heath)

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stuck in an airport

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A Pattern Language

business
Creative Company
Orbiting the Giant Hairball
The Ultimate Book of Business Creativity

life
The Little Prince

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Wittgenstein's Poker

physics
The Dancing Wu Li Masters

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The Tipping Point

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Comments by: YACCS