OK, so it's my first post on Pure Content...be easy on me, please...We all know the troubles of the domestic airline industry. Most people would like to say that all airlines are the same. Here's a little food for thought...I recently finished a case analysis on the fastest growing airline in the country...JetBlue Airways. Large, leather seats with personal satellite television. I mean, what could be better than watching Sportscenter at 30,000 feet? Oh yeah, tickets cost the same or less than most coach class tickets on other airlines.
Just a little example of innovation in a pretty uncreative industry....
the writing's on the ceiling
several days ago, NPR reported a quick story about a Gambian man who was living in Germany. he called police one morning to report that his car had been vadalized--it had been painted white. the police investigated and were happy to inform him that his car was merely covered in snow--freshly fallen during the night.
i had a similiar experience recently while visiting Montreal. my wife and i jumped in a cab and soon noticed that there was graffiti covering the interior ceiling of the cab. when asked about the vandalism, the cab driver responded proudly that what we assumed was graffiti was really signatures from professional hockey players. the cab driver was immensely proud of these signatures and went to great lengths to point out some of his favorites.
it was a great example of the significance of the wide range of perspectives, how much they can differ, and how important it is to be aware that there are always new ways of seeing things. (change perspective)
"When I am working on a problem I never think about beauty. I only think about how to solve the problem. But when I have finished, if the solution is not beautiful, I know it is wrong." — R. Buckminster Fuller, engineer, designer, and architect (1895-1983)
you can't take it with you
What do you give the woman who has it all? Apparently, you give her a "dress rehearsal" for her funeral. While she can enjoy it. Brooke Hayward, who is 65 and healthy — and who intends to stay that way for some time — will be celebrating her life and death, on December 28th, in Venice.
And in case you were wondering, she won't be in a coffin. And, as far as I know, (despite the theme and the location) there will be no readings of Dante. Here's the article.
We're visual people. I know, I know. People have different learning styles, and not everyone's visual. But when it comes to searching for things, being able to see what you're looking at is helpful. Google, recognizing this, as developed the Google Viewer.
It's a great tool. I think I'll still use normal Google most of the time, but it's good to have this in the toolbox.
Oh, those crazy Hawaiians sure love their Spam. In fact, the McDonald's francises in Hawaii have even tested out some Spam-based breakfast products (http://www.bizjournals.com/pacific/stories/2002/06/10/daily22.html).
Facts: Hawaii has the highest SPAM consumption in the world, with an average of 4 cans per person per year (10,000 cans per day). Favorite snack is spam musubi, which is spam/rice/wrapped in seawood. It can be found at all 7-11's, right by the gum packets on the counter.
-the AlohaBruddah, BDey
help a brother out
Apologies for the quietness as of late. Things have been humming along, what with the creativity training last week (thanks for the good feedback, Mike) and with teammates all over the place (Courtney and Robert are in Mexico right now ... any ideas for things they can do there? arturo? They're with a client in Monterey).
Sean and I are working on revamping the Play website, and we'd love your input. If you haven't been to the Play site before, please go check it out. http://www.lookatmorestuff.com. What would you like to see there? We're going to make it quite minimalist and focused. Are there things that you think it wouldn't be complete without (besides more emphasis on Pure Content, of course)? Comment away. As Robert and Courtney would say, "Muchas gracias."
The other SPAM--Just read this article in Slate about Hormel's Spam. Would like to hear from other Street Team members (and the red rubber ball folks) if they think SPAM can be re-branded? Also....is this culinary treat considered a delicacy in our 50th state? I thought I read it somewhere but I'm unsure where. - - R. Schaffer
I just discovered a cool book, Generation Fix: Young Ideas for a Better World. It "recognizes and celebrates that kids' ideas are powerful enough to change the world in profound ways. These stories represent just a few of the thousands of young people who have taken action to address issues such as hunger, homelessness, violence, discrimination, healthcare, education, and the environment. Kids profiled include Hannah Jukovsky, who at age 9 organized a boycott of a required test in Massachusetts because she thought the test was unfair; Zachary Ebers, who at age 14 collected thousands of boxes of cereal so kids who relied on free breakfasts at school could have something to eat in the summer; and Ann Lai, a 12-year-old who invented a sensor to monitor the sulfur dioxide released from smokestacks, contributing to acid rain." Truly inspiring. --- Michael Humphrey
What an amazing experience! Having just participated in Play's creativity training on Dec. 5-6, I am astounded at how my perception of the world around me has been enriched. Thank you, Play, for the new friendships, the wonderful hospitality, and the powerful permission to think differently! --- Michael Humphrey
who / what / why
At Play we create brands, strategies, new products, and better cultures for Fortune 100 companies. Our formula for creativity: "Look at more stuff. Think about it harder." Pure Content is one place where we do that, daily.
the cool kids' table
go go gadget google:
stuck in an airport
A Pattern Language
Orbiting the Giant Hairball
The Ultimate Book of Business Creativity
The Little Prince
The Dancing Wu Li Masters
The Tipping Point
new to you
04/27/2003 - 05/03/2003 04/20/2003 - 04/26/2003 04/13/2003 - 04/19/2003 04/06/2003 - 04/12/2003 03/30/2003 - 04/05/2003 03/23/2003 - 03/29/2003 03/16/2003 - 03/22/2003 03/09/2003 - 03/15/2003 03/02/2003 - 03/08/2003 02/23/2003 - 03/01/2003 02/16/2003 - 02/22/2003 02/09/2003 - 02/15/2003 02/02/2003 - 02/08/2003 01/26/2003 - 02/01/2003 01/19/2003 - 01/25/2003 01/12/2003 - 01/18/2003 01/05/2003 - 01/11/2003 12/29/2002 - 01/04/2003 12/22/2002 - 12/28/2002 12/15/2002 - 12/21/2002 12/08/2002 - 12/14/2002 12/01/2002 - 12/07/2002 11/24/2002 - 11/30/2002 11/17/2002 - 11/23/2002 11/10/2002 - 11/16/2002 11/03/2002 - 11/09/2002 10/27/2002 - 11/02/2002 10/20/2002 - 10/26/2002 10/13/2002 - 10/19/2002 10/06/2002 - 10/12/2002 09/29/2002 - 10/05/2002 09/22/2002 - 09/28/2002 09/15/2002 - 09/21/2002 09/08/2002 - 09/14/2002 09/01/2002 - 09/07/2002 08/25/2002 - 08/31/2002 08/18/2002 - 08/24/2002 08/11/2002 - 08/17/2002 08/04/2002 - 08/10/2002 07/28/2002 - 08/03/2002 07/21/2002 - 07/27/2002 07/14/2002 - 07/20/2002 07/07/2002 - 07/13/2002 06/30/2002 - 07/06/2002 06/23/2002 - 06/29/2002 06/16/2002 - 06/22/2002 06/09/2002 - 06/15/2002 06/02/2002 - 06/08/2002 05/26/2002 - 06/01/2002 05/19/2002 - 05/25/2002 05/12/2002 - 05/18/2002 05/05/2002 - 05/11/2002 04/28/2002 - 05/04/2002 04/21/2002 - 04/27/2002 04/14/2002 - 04/20/2002 04/07/2002 - 04/13/2002 03/31/2002 - 04/06/2002 03/24/2002 - 03/30/2002 03/17/2002 - 03/23/2002 03/10/2002 - 03/16/2002 03/03/2002 - 03/09/2002 02/24/2002 - 03/02/2002 02/17/2002 - 02/23/2002 current
Enter your e-mail address below to join the legions of happy people who receive Pure Content in their Inboxes each morning.powered by Bloglet
Download Play's recent white paper, Business Unorthodox: Creativity and the Bottom Line.
create and lead
To post to Pure Content:
1. Subscribe (above)
2. Go to blogger.com
Username: Pure Content
Password: Pure Content
3. Post and publish.
4. Tell your friends.
This is the Play team.
(I'm the cute one.)
Listening for Smiles
Signal vs. Noise
Cool News of the Day (Reveries)
The Atlantic Monthly
This American Life
The Utne Reader
A List Apart
Utne Web Watch